SitecoreAI Activation and Personalization Workshop

Matt Vandermolen
Vice President, Digital Experience, Altudo
FastLane is purpose-built to free up teams to focus more on making their brands AI-ready.
FastLane supports Sitecore personalization, localization, and multi-site rollouts, making it ideal for enterprise-grade adoption.
Connects account intelligence with messaging, content, proof points, and CTAs tailored to account type, industry, buying stage, or intent.
Move from strategy to activation faster, help visitors discover the content they need, and create more opportunities to convert existing website traffic.
Streamline content creation, localization, and optimization with AI-powered workflows. Reduce production bottlenecks, accelerate campaign launches, and give your team more time for strategy.
Sitecore XM Cloud has evolved into SitecoreAI, becoming Sitecore’s unified, AI-first experience platform. This evolution brings XM Cloud, Content Hub, CDP & Personalize, and Search together into one SaaS product with a unified interface, shared data model, and cross-product orchestration. Importantly, existing XM Cloud customers are transitioned to SitecoreAI automatically, without migration steps or data loss, allowing them to benefit from expanded capabilities and intelligence. Already on XM Cloud? Talk to Altudo about your SitecoreAI roadmap.
Unlike a traditional AI marketing platform that focus on narrow automation, SitecoreAI introduces an agentic AI model-intelligent agents that operate across channels, systems, and content workflows. Instead of offering isolated features, SitecoreAI connects to the broader Sitecore DXP, enabling marketers to orchestrate AI across content creation, personalization, campaign planning, and omnichannel delivery.
Absolutely. SitecoreAI for enterprises is designed to power global websites with high traffic, complex content structures, and distributed teams. Its SaaS foundation and global CDN enable high availability, multi-language support, and enterprise-grade personalization at scale making it an ideal choice for large organizations seeking performance, scalability, and agility.
FastLane is Altudo’s solution that uses 100+ AI agents to accelerate SitecoreAI modernization. It reduces the time to market by up to 70% and reduces manual effort by up to 80%.
FastLane is suitable for enterprises looking to modernize from Sitecore XP to the latest SitecoreAI. FastLane enables enterprises to move to SitecoreAI 70% faster and at 30% lower cost.

Vice President, Digital Experience, Altudo

Senior Vice President, Digital Experience, Altudo