Healthcare

Transforming ABOG's Digital Ecosystem with 30% Faster Time-to-Market

Discover how ABOG accelerated delivery by 30% while modernizing its digital ecosystem through a scalable, headless SitecoreAI architecture

Client Overview

The American Board of Obstetrics and Gynecology (ABOG) is a US-based organization dedicated to certifying and maintaining standards for physicians specializing in obstetrics and gynecology. To support future growth and improve digital experiences, ABOG partnered with Altudo to modernize its legacy web ecosystem and migrate to SitecoreAI.

Results Achieved

30%

Faster Time-to-Market

Accelerated project delivery through Altudo's FastLane Accelerator, enabling ABOG to launch its modernized platform faster while reducing development effort and accelerating business value.

550+

Pages Successfully Migrated

Seamlessly migrated website content from Sitefinity and SharePoint to SitecoreAI, ensuring content integrity while creating a scalable and future-ready digital foundation.

85+

Performance Scores Delivered

Improved page speed, responsiveness, and overall user experience across key digital journeys through a scalable headless architecture built on SitecoreAI.

Challenges Faced by ABOG

ABOG's digital ecosystem relied on a fragmented combination of Sitefinity and SharePoint platforms, resulting in disconnected content management, governance challenges, and inconsistent user experiences. Limited search capabilities made information difficult to discover, while traditional architecture restricted scalability and performance. The absence of structured publishing workflows created operational inefficiencies, making it difficult to efficiently manage content, approvals, and ongoing website enhancements.

Solutions Offered by Altudo

01
Strategic Discovery & UX Transformation
Conducted a comprehensive discovery phase to align business, UX, and technical requirements while redefining information architecture, user journeys, and content strategy for improved navigation and usability.
02
Headless SitecoreAI Implementation
Implemented a modern headless architecture using SitecoreAI, Next.js, and Netlify, creating a scalable, cloud-native platform that delivers high performance, flexibility, and future-ready digital experiences.
03
FastLane Accelerator-Led Delivery
Leveraged Altudo's FastLane Accelerator to accelerate implementation timelines, reduce development effort, and enable a 30% faster path to launch through a component-driven approach.
04
Reusable Design System
Designed and developed 35 reusable components and 16+ page templates, empowering content teams to create and manage experiences efficiently while maintaining consistency across websites.
05
Large-Scale Content & Asset Migration
Successfully migrated 550+ pages and consolidated 2,000+ media assets from Sitefinity and SharePoint into a unified SitecoreAI environment, ensuring content integrity, streamlined governance, and simplified content management.
06
Enhanced Search & Key Integrations
Implemented Sitecore Search, forms, Google Analytics, Google Tag Manager, and Physician Verification API integrations to improve discoverability, user engagement, and operational efficiency.
07
Performance, Governance & Scalability
Established structured workflows, role-based governance, CI/CD pipelines, CDN optimization, and automated deployments to improve publishing efficiency, site performance, and long-term scalability.