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Move to Optimizely CMS 13 with Clarity and Control

Upgrade to Optimizely CMS 13 with Confidence, Speed, and Control

Altudo helps enterprise Optimizely teams simplify the move to CMS 13 with expert guidance, faster migration planning, and a fixed-fee path to Graph, Opti ID, and Opal AI


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Modernize Your Optimizely CMS 13 Experience with Altudo

Optimizely CMS 13 is a modern, AI-enabled, composable content management system that empowers marketing teams with greater independence, while allowing developers to deliver scalable, API-first digital experiences.

Altudo helps enterprise teams modernize their Optimizely DXP with CMS 13 upgrades that reduce risk, improve execution clarity, and prepare for AI and headless capabilities. From Search & Navigation to Graph migration, Opti ID transitions, and Opal AI enablement, we simplify complex upgrades with expert guidance and fixed-fee delivery.

Enterprise CMS 13 Upgrades: Built for Speed and Certainty

As one of the leading Optimizely partners, Altudo helps enterprise teams navigate complex CMS 13 upgrades with greater confidence, lower risk, and faster execution. From managing technical complexity to minimizing disruption, we bring the strategic guidance, deep expertise, and delivery precision enterprises need to modernize with control and continuity.

  1. 01

    Start With a Clear View of Upgrade Risk

    Every engagement begins with a focused assessment of your current CMS environment to uncover technical debt, platform dependencies, and the complexity behind your upgrade before execution begins.

  2. 02

    Remove the Biggest Migration Blocker Early

    Altudo simplifies the shift from Search & Navigation to Graph with AI-assisted tooling and expert-led planning, helping teams reduce risk and move through the most complex part of the upgrade faster.

  3. 03

    Plan for Platform-Wide Impact

    From Opti ID and SSO dependencies to integrations, content models, and custom code, Altudo helps teams understand what CMS 13 changes across the full digital ecosystem, including preparation for Optimizely headless architecture and multi-channel content delivery.

  4. 04

    Turn Upgrade Pressure into Business Progress

    Altudo helps teams connect CMS 13 to what comes next, such as modern search, AI enablement with Opal, stronger platform governance, and a more scalable digital foundation.

  5. 05

    Execute With Less Uncertainty

    With fixed-fee delivery, defined scope, and proven execution, Altudo helps enterprise teams move faster, control costs, and upgrade with fewer surprises.

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Your Questions, Answered.

Why should we upgrade to CMS 13 now?
CMS 13, part of the Optimizely One ecosystem, introduces major platform changes that impact search, identity management, integrations, and future AI capabilities. Built as a cloud-first CMS on .NET 10, it supports modern headless content delivery through Optimizely Graph, enabling greater flexibility, scalability, and omnichannel experiences. Delaying the upgrade can increase technical debt, complicate future migrations, and limit access to innovations such as Opal AI.
How long does a CMS 13 upgrade typically take?
Many CMS 13 upgrades can be completed in as little as 2 weeks. However, timelines depend on factors such as Search & Navigation complexity, integrations, custom code, and identity setup. Altudo’s free 1-week assessment helps evaluate upgrade complexity and define a clearer implementation timeline before execution begins.
How is CMS 13 different from a standard Optimizely upgrade?
CMS 13 is more than a version upgrade. It requires changes across Search & Navigation, identity, platform architecture, and infrastructure, making it a broader modernization effort than a routine platform update.
What makes Search & Navigation to Graph migration so important?
Search & Navigation is deprecated in CMS 13 and replaced by Optimizely Graph. For most enterprise teams, this is the most complex and highest-risk part of the upgrade due to custom configurations, dependencies, and content impact.
How does Altudo reduce CMS 13 upgrade risk?
Altudo helps reduce risk by identifying technical dependencies early, simplifying Search & Navigation to Graph migration, mapping Opti ID readiness, and providing a more structured path to execution with defined scope and expert guidance.
What does Altudo assess before the upgrade begins?
Altudo evaluates your current CMS environment across custom code, integrations, search dependencies, content model complexity, identity setup, and overall upgrade readiness to uncover what could slow execution later.
How does Altudo help teams with limited internal Optimizely expertise?
Altudo brings the Optimizely expertise many enterprise teams lack in-house, helping reduce dependency on internal engineering resources while accelerating planning, decision-making, and execution.
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Move to Optimizely CMS 13 with Confidence

Simplify your upgrade journey with expert guidance, AI-assisted tooling, and a structured migration approach
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