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Workshop
Website Assessment and Growth Roadmap for Your Optimizely DXP
Uncover security risks, performance gaps, and untapped personalization potential with a complimentary CMS technical health roadmap and competitive benchmarking session
Why Attend?
Every year an Optimizely DXP investment goes unaudited, it quietly accumulates security exposure, unplanned technical debt, and unclear ROI. Aging platforms rarely fail all at once. They degrade in ways that are hard to see until an incident, an audit, or a renewal conversation forces the question.
This workshop helps digital and IT leaders evaluate how their current Optimizely digital experience platform stacks up, uncover hidden risk, and identify where targeted optimization can accelerate performance, search visibility, and ROI.
- Get an independent, expert-led assessment of security exposure and compliance risk in your current Optimizely environment.
- Evaluate your Optimizely ecosystem across CMS, Experimentation, Personalization, ODP, and Opal to identify opportunities for optimization and greater platform value
- Understand where platform inefficiency is quietly inflating operating cost, and where consolidation or optimization can defer major re-platforming spend.
- See how your environment benchmarks against industry peers, with a clear view of risk exposure relative to comparable organizations.
- Walk away with a board-ready summary and a prioritized 90-day plan that ties technical findings directly to cost, risk, and ROI outcomes.
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Who Should Attend?
This session is ideal for leaders responsible for reducing platform risk, justifying martech and IT spend, and ensuring the Optimizely DXP investment continues to deliver measurable business value.
- CIOs and CTOs accountable for platform security, compliance exposure, and technology risk
- CFOs and finance leaders evaluating martech ROI, unplanned remediation cost, and re-platforming budget decisions
- VPs of digital, web, and customer experience responsible for platform performance and modernization roadmaps
- Heads of Marketing Technology managing the Optimizely stack and its integration footprint
- Digital Product Owners and Enterprise Architects evaluating upgrade, consolidation, or managed services paths
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