Customers are becoming increasingly anxious in the wake of COVID-19. They are spending more time finding answers to their questions on the web, than making decisions at financial marketplaces.

Customer behavior has changed; they now want insights into the future as they have liquidity, volatility, and risk on top of their mind.

We at Altudo are privileged to be associated with American Express. As an investment into our relationship, we are pleased to invite the marketing team from American Express to our webinar, where we will answer critical questions around fast-changing consumer preferences, and how to transform consumer behavior insights into winning digital strategies.

Here's What We Have Covered In the Webinar:

Change in customer behavior, and the impact on American Express
How Chase is leveraging a useful marketing mix model to drive acquisition
How affiliates are growing in influence
How Customer service drives CX, particularly in the times of COVID
Optimizing content strategy towards buyer intent- How Bank of America is engaging small business customers through their content marketing strategy