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Global Insurance & Risk Advisory
Global Migration. 1M+ Items. Zero Compromise.
Executed one of the largest Sitecore XP to SitecoreAI migration with continuous delivery and zero business disruption.
Client Overview
A leading global insurance and risk advisory firm managing a vast, multilingual digital ecosystem across regions. The organization required a scalable, cloud-native platform to modernize its experience stack while preserving business continuity, compliance, and performance.
Results Achieved
1M+
Content Items Migrated
Seamlessly transitioned over 1 million Sitecore items from legacy XP to SitecoreAI, ensuring full content integrity, structure preservation, and uninterrupted publishing operations across global teams.
92.6K+
Pages Across 92+ Languages
Executed one of the largest multilingual migrations, maintaining complex language relationships and fallback chains while ensuring consistent, localized digital experiences worldwide.
79+
Components Rebuilt for Continuity
Re-engineered 79+ components while preserving existing HTML structures, ensuring no loss in SEO rankings, analytics tracking, or accessibility compliance.
Challenges
Migrating a digital ecosystem of this scale requires balancing transformation with continuity. The platform housed over a million content items across dozens of languages, with deeply nested HTML structures critical for SEO, analytics, and accessibility. Continuous business operations meant content updates could not pause, necessitating multiple delta migrations.
Additionally, global infrastructure complexities, including China hosting, multi-domain redirects, and coordinated cutover across DNS, SSL, and search indexing, added layers of operational risk that had to be precisely managed.
Solutions
- 01
AI-Enabled Composable DXP Migration
Transitioned from Sitecore XP to SitecoreAI, establishing a scalable, cloud-native foundation aligned with composable architecture principles to support agility, performance, and future innovation.
- 02
Automated Snippet Migration Framework
Developed custom PowerShell automation to transform complex RTE-based content into structured, reusable components while preserving HTML integrity and visual parity at scale.
- 03
Continuous Delta Migration Strategy
Executed 7 iterative delta migrations to accommodate ongoing content changes, ensuring real-time alignment between legacy and new platforms without disrupting business operations.
- 04
Validation & QA Automation at Scale
Built custom validation tools to ensure structural consistency and visual accuracy across thousands of pages, significantly reducing manual QA effort and ensuring migration fidelity.
- 05
Next.js Redirect Management System
Implemented a custom redirect module to migrate hundreds of legacy URLs across multiple domains, preserving SEO equity and ensuring seamless user navigation post-migration.
- 06
Orchestrated Global Go-Live Execution
Led a highly coordinated cutover across DNS, SSL, GTM, and search indexing, ensuring a smooth, zero-downtime transition across all regions and environments.