Sitecore-Eloqua Connector Improve digital marketing performance
As marketers we spend a significant portion of our marketing budgets on mar-tech.Problem is, its difficult to prove marketing ROI for a majority of us- Gartner CMO spend survey indicates a 15% reduction on Martech spends.
We do realise that while we are write checks for these investments, there is also a significant amount of money we are leaving on the table in form of missed opportunities and sales.
What is the Sitecore-Eloqua Connector?
We created the Sitecore-Eloqua connector with a view to improve the Lead-to-customer process in your customer lifecycle.
The connector built on our proprietary framework uses connected data interplay and a combination of features of both platforms - to help you get the most out of your martech stack.
Sitecore - Eloqua Connector
-
Unkonwn User
-
-
-
We Personalization AcceleratorLanding page ManagementUser Profile Communication Bus
-
Email campaign
Marketers’ Challenges
Customers expect personalized & contextual experiences. A one-size-fits-all approach doesn’t really work
Silos of data are a marketers’ nightmare: Lack of connected data between marketing platforms impedes marketing effectiveness. The result - lost opportunities for better customer engagement.
Quality of leads: “Engaged “ leads good have higher conversions. To “ nurture” engagement , your web & email channels need to work in unison
What it Does
Forms Integration
Landing page forms can be created, managed & edited from either platforms & 100% in sync
Content Marketing
Create content assets once, use across platforms
Behavior based personalization
Personalize customer experience based on their behaviour on your website or your email campaigns
Single View
Extend the capabilities of the connector to other platforms eg your CRM, social , analytics etc
Web-Email Integration
Run your campaigns from within Sitecore. Log in to either platform & run seamless campaigns
Customer Experience
Creates a central repository of actionable prospect profiles
How it helps your marketing efforts
Improved performance of your match stack
Omnichannel Engagement. Seamless Customer Experience
Improved conversions. higher ROI
Actionable Real-time Insights
Talk to us about how we bring together 1:1 personalisation, deep Martech Expertise, CX & Demand Gen Strategy, Engagement Analytics & Cross-Channel Orchestration to drive award winning experiences that convert
Get in touch for a complimentary consultation or a demo today.
Sitecore - Eloqua Connector designed to improve your marketing ROI.
Deliver 1:1 personalized experiences across your marketing channels.
Please fill in your details to download
We value your privacy & take necessary steps to protect your information. Read More
Driving Revenue from your Martech Investment in just 90 days
Revenue Engine brings CX strategy, demand gen processes, Martech stack and data strategy together to improve customer experience and drive revenue outcomes
Please fill in your details to download
We value your privacy & take necessary steps to protect your information. Read More
Please fill in your details to download
We value your privacy & take necessary steps to protect your information. Read More
