CX Transformation Series: Drive Revenue through CX

21 Jan | 11 AM EST | 45 MIN

0 1

Path to customer intimacy

We are in the experience economy – where success is all about creating intimate, human connections.

Customers today are bombarded with brand messaging & enjoy an abundant choice of channels & products. This necessitates marketers to seek customer experience as a differentiator & to do that- it all begins with an understanding of the customers, create a path to customer intimacy & mapping out their experiences.

Join us on our webinar as we talk about how to position customers at the center of your business & how to create customer-centric strategies to convert seamless CX to improved revenue streams.

In this webinar we will discuss:

Why is CX important and why is customer intimacy important
Path to customer intimacy
Customer Journey mapping 101
Voice Of Customers- Approaches, best practices, measurement techniques
How to create a Single View of Customers

Speaker : Ankit Sethi, SVP - Client Engagement, Altudo

23 Jan | 11 AM EST | 45 MIN

0 2

Engage your customer to drive business value

Consumer expectations today reflect the Omnichannel world they live in.

They expect to be able to engage with you on whatever channel they want, whenever they want. If that wasn’t difficult enough, they expect you to remember who they are and personalize their buying experience accordingly.

And if you don’t do it, you can bet your competitors will.

Most marketers struggle to remove friction, improve engagement & get their personalization strategy right. They are constantly overwhelmed with possible personalization combinations & how to create seamless experiences across channels.

Join us on our webinar as we talk about how brands can create a clear path to personalization, leverage data for customer engagement & cross channel 1:1 campaigns.

In this webinar we will discuss:

Personalization and 1:1 Cross channel marketing
Customer engagement
Data-driven experiences
Multi-channel campaigns
Activate data-driven marketing through data platforms

Speaker : Rahul Khosla, CEO, Altudo

29 Jan | 11 AM EST | 45 MIN

0 3

CX Tech Strategy: How It Powers Digital Transformations & Drives Business Outcomes

Brands today compete on CX and are trying to transform into Digital-first organizations. Successful Digital Transformations are driven by the trifecta of CX Strategy, Technology & Processes.

But the BIG question is – How?
How to strategize, execute & operationalize CX as an integral part of your business strategy? How to define success metrics & outcomes? How to streamline digital operations to achieve these outcomes?

Join us on our webinar as we talk about how you can create a customer-first approach, define your CX strategy, leverage technology & operationalize your marketing for business outcomes

In this webinar we will discuss:

CX Tech Strategy 101: What, How
Creating Omnichannel Engagement & Personalized Marketing at scale
The Digital Factory model for Digital-First brands:
- How it operationalizes your CX strategy
- Optimizes Costs & streamlines Marketing Operations
- How it transforms your operations that deliver digital products not just projects
- How it helps governance & fosters an outcome-driven culture

Speaker : Varun Nehra, VP - Solutions Architecture, Altudo

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Register for the series Or Register for Path to customer intimacy | Jan 21st Engage your customer to drive business value | Jan 23rd CX Tech Strategy: How It Powers Digital Transformations & Drives Business Outcomes | Jan 29th

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