Best Practices for Improving your Lead Conversions & Business Uplift


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Revenue is the most important metric for marketers today , closely followed by Customer Experience & Marketing program ROI.

According to a research by eConsultancy, 94% of marketers surveyed agree that contextualization & personalization of engagement is critical to achieve lead conversions & ROI - yet 72% of them are still struggling to implement it.

Customer experience & engagement platforms such as Sitecore, Marketing Automation Platforms like SalesForce Marketing Cloud help you enhance engagement with customers online, provide real-time curated insights & engagement analytics.

This 1:1 personalization of customer journeys helps increase revenue, customer lifetime value and ROI. Marketers today have the capability to do all this – and more!

Why you should Attend

Join us on our webinar to know:

  • How to leverage personalization for improved engagement & enhanced conversions
  • What differentiates successful brands from the rest?
  • How to integrate your CX strategy , demand gen programs with your Martech stack- for bottomline impact
  • How to create a Single View of Customers & map your customers’ journey with your brand
  • Case studies- Brands who got it right
  • How to create your revenue roadmap & a growth engine


Rahul Khosla

CEO and Founder, Altudo

Rahul’s focus is on driving digital innovation for some of the most well-known brands. He has spent over a decade in helping organizations get more value from the digital medium. He believes that digital innovation occurs when organizations look at business problems with three lenses – Marketing Strategy, Experience Design, and Technology.