The definitive guide to delivering great Customer Experience
A handbook for marketers in the manufacturing sector who hope to align aspects of their brands' messaging and experience across multiple touchpoints, channels, and points in time.

In this eBook,We talk about:

  • What is Customer Experience (CX) and why does it matter?
  • How do global manufacturers deliver great CX ?
  • Challenges to great CX & Principles and Plan to overcome them
  • Factors that stall progress & how to address them
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