About The Webinar
The COVID crisis is & will continue shaping the new normal world over. More so in India, as over 1.3 B Indian population spent about 2 months in mandatory lockdown (and continue to do so, with varied restrictions) . It has had a significant impact on consumer needs and their buying behavior, which has changed drastically- throwing the best-laid plans out of gear.
It is time brands adapt to the new normal, the new expectations of consumer experience, the new rules of engagement, and re-evaluate their marketing strategies.
So, what are the strategies that will help brands tide over this crisis? How deep is the COVID -19 impact on the industry? What are the customer expectations from brands, and what are the insights and strategies that will lead to success?
It is time brands adapt to the new normal, the new expectations of consumer experience, the new rules of engagement, and re-evaluate their marketing strategies.
So, what are the strategies that will help brands tide over this crisis? How deep is the COVID -19 impact on the industry? What are the customer expectations from brands, and what are the insights and strategies that will lead to success?
