Beta Version

DRIVING REVENUE FROM YOUR MARTECH INVESTMENT IN JUST 90 DAYS!

Brands are now competing on CX,
1:1 personalized experiences
The success of marketing teams is no longer measured by number of campaigns run- but on Revenue Impact & Customer Value.
Our Revenue Engine Framework brings together CX & Demand Gen Strategy, 1:1 Personalisation & Engagement Analytics, Mar-Tech stacks & Cross Channel Orchestration to curate engagement experiences for your customers & drive revenue outcomes.
revenue-icons plus
CX & Demand Gen Strategy
revenue-icons plus
CX & Demand Gen Strategy
revenue-icons plus
CX & Demand Gen Strategy
revenue-icons  
CX & Demand Gen Strategy

How the Revenue Engine works

Digital Marketing Transformation Strategy

We help our clients’ marketing efforts to transform to a lead or demand generation model to a Revenue & Business outcomes Roadmap that focuses on ROI & growth.

  • Objective realignment from merely increasing traffic to improving lead funnel & lead velocity
  • Shift in focus of Demand Generation from generating leads to acquiring customers, leading to increase in Revenue

Integrated CX platform & Martech ecosystem

The Revenue Engine brings together the key components of your Martech stack to drive quick business outcomes from low hanging fruit across the CMS and Marketing Automation Platforms, and then to deliver that insight and derived lead status into the CRM for sales actioning.

  • This helps you create a meaningful customer experience and to nurture, convert and close opportunities.

Single View of the customer

The Revenue Engine by integrating your Martech stacks collects Engagement & Analytics data throughout the customers’ journey.

These insights now help you :

  • Unquely identify each visitor, prospect & customer
  • Develop deep visitor & customer insights for faster lead conversion
  • Generate conversion and attribution Analytics
  • Analyze, Optimize campaigns & demand generation programs

1:1 Personalization

The Revenue Engine’s Rules Based & Predictive Personalization helps define the kinds of personalization that will have the greatest business impact. These cover location & demographics, keywords & search queries, goal & conversion triggers, device & channel preferences.

    This enables you to :
  • Personalize & contextualize your brand messaging
  • Customer engagement journey curation
  • Improve acquisition, conversion & retention metrics

Cross Channel Orchestration & Demand Gen

The Revenue Engine enables you to undertake Cross Channel Orchestration & Demand Generation activities for increased revenue growth & funnel velocity.

  • 1
    Digital Marketing Transformation Strategy
  • 2
    Integrated CX platform & Martech ecosystem
  • 3
    Single View of the customer
  • 4
    1:1 Personalization
  • 5
    Cross Channel Orchestration & Demand Gen

Digital Marketing Transformation Strategy

We help our clients’ marketing efforts to transform to a lead or demand generation model to a Revenue & Business outcomes Roadmap that focuses on ROI & growth.

  • Objective realignment from merely increasing traffic to improving lead funnel & lead velocity
  • Shift in focus of Demand Generation from generating leads to acquiring customers, leading to increase in Revenue

Integrated CX platform & Martech ecosystem

The Revenue Engine brings together the key components of your Martech stack to drive quick business outcomes from low hanging fruit across the CMS and Marketing Automation Platforms, and then to deliver that insight and derived lead status into the CRM for sales actioning.

  • This helps you create a meaningful customer experience and to nurture, convert and close opportunities.

Single View of the customer

The Revenue Engine by integrating your Martech stacks collects Engagement & Analytics data throughout the customers’ journey.

These insights now help you :

  • Unquely identify each visitor, prospect & customer
  • Develop deep visitor & customer insights for faster lead conversion
  • Generate conversion and attribution Analytics
  • Analyze, Optimize campaigns & demand generation programs

1:1 Personalization

The Revenue Engine’s Rules Based & Predictive Personalization helps define the kinds of personalization that will have the greatest business impact. These cover location & demographics, keywords & search queries, goal & conversion triggers, device & channel preferences.

    This enables you to :
  • Personalize & contextualize your brand messaging
  • Customer engagement journey curation
  • Improve acquisition, conversion & retention metrics

Cross Channel Orchestration & Demand Gen

The Revenue Engine enables you to undertake Cross Channel Orchestration & Demand Generation activities for increased revenue growth & funnel velocity.

  • Personalize & contextualize your brand messaging
  • Customer engagement journey curation
  • Improve acquisition, conversion & retention metrics

Integrations to help you Grow

revenue-engine-benefits

Benefits of the Revenue Engine

Revenue Engine brings CX strategy, demand gen processes, Martech stack and data strategy together to improve customer experience and drive revenue outcomes

  • Higher volume of leads
  • Better quality of leads
  • Better insights and ROI through revenue reporting
  • Better and more satisfactory customer experience
  • Results as quickly as 30 days!

Revenue Roadmap

7 Steps
  • 1

    Research

    Through in-person interviews, research, and existing documentation review, we gather insights for our Journey Mapping Workshops. This includes personas, competitive research, analytics, system documentation, previous user journeys, and marketing strategies.

  • 2

    Workshop

     Engagement Analytics
     Easy Personalization
     Real Time Profiling
     AB Testing
     Lead Score
     Lead Nurture
     Lead Management
  • 3

    Gap Analysis

    What’s missing from the optimal journey? Post data analyzation from research and workshops, we determine if each persona and stakeholder can achieve their goals and objectives. We also note roadblocks or gaps, and provide an analysis of probable areas of disengagement.

  • 4

    Validation

    Roadmap for optimizing the customer journey – across people, platforms, channels, and data. We identify ways to optimize the customer journey and close identified gaps, then map the journey against future growth and initiatives. Thereafter, we validate recommendations with customer and stakeholder panels.

  • 5

    Integration

    We stitch together actionable insights of your customers in each tool of your Martech stack. This lets you gain valuable information at your fingertips to personalize information, depending on the stage of the journey.

  • 6

    Implementation

    We create seamless user journeys in each tool by personalizing messages, creating nurture campaigns, translating value and lead score in each tool to the appropriate interpretation so that we display the value and engagement of the customer

  • 7

    Optimization

    We create insightful reports at your fingertips to continuously monitor your most important objectives, and analyze these insights, to continuously improve the customer journey.

Driving Revenue from your Martech Investment in just 90 days

Revenue Engine brings CX strategy, demand gen processes, Martech stack and data strategy together to improve customer experience and drive revenue outcomes

Please fill in your details to download

Please Enter Full Name.
Please Enter valid Full Name.
Please Enter Full Name should be 6 to 50.
Please Enter First Name and Last Name with Space.
Please Enter Bussiness Email
Please Enter valid Bussiness Email
Please Enter Only Bussiness Email
Please Enter Country Code
Please Enter Valid Country Code
Please Enter Mobile Number
Please Enter Valid Mobile Number
Please Enter Your Company Name
Please Enter Your Country Name

We value your privacy & take necessary steps to protect your information. Read More

Talk to our Experts

Talk to us about how we bring together 1:1 personalisation, deep Martech Expertise, CX & Demand Gen Strategy, Engagement Analytics & Cross-Channel Orchestration to drive award winning experiences that convert

Get in touch for a complimentary consultation or a demo today.