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About the Webinar

Consider the following facts:

By 2020, Customer Experience (CX) will be the key brand differentiator, overtaking price and product. (Source: Walker) A 5% increase in customer retention can increase a brand’s profitability by 75%. (Source: Bain)

The sureshot path to better CX:

Customer Journey Map is one of the best tools to understand your business from your customer’s perspective, to enhance CX.

Why Customer Journey Maps?

Key takeaways from the polls conducted in our recently concluded webinar - Top Customer Journey Mapping Metrics that Matter in 2019:

  • More than 70% respondents are yet to have a CX Strategy with an Allocated Budget.
  • Over 50% respondents said that they are yet to create or need help in creating Customer Profiles & Customer Journey Maps as a part of marketing.

Therefore, there is a need for greater inclusion of implementing Customer Journey Maps, to foster CX and increased revenue. Altudo and Sitecore can help you reach this goal. Already over 70% respondents have signed up for a No-Obligation consultation/workshop with our panelists.

GA4 data analysis for optimizing CX

Our Presenters

Sean Van Tyne, Advisory Board Member, Customer Experience - Thinking Engines Inc.

Sean Van Tyne

Advisory Board Member, Customer Experience - Thinking Engines Inc.

Sean is a thought leader and an advisor for leading brands. He is also the author of Easy to Use 2.0, co-author of The Customer Experience Revolution, and contributing author of The Prod Mgmnt BOK. He helps companies ensure that every employee knows what their brand means and are empowered to deliver it and measure it constantly – so brands can pivot quickly and succeed faster.
Akhil Mittal Altudo

Akhil Mittal

Senior Vice President - Sales & Marketing

Akhil is a CX and Marketing Technology enthusiast with experience in Marketing, Digital, Analytics, Security, Cloud, and Mobility. He is passionate about numbers, technology, ideas, and historical insights. Akhil has supported clients across continents and industries, helping drive positive business impact. His belief: “Business KPIs should drive technology decisions, not the other way around. Successful tech choices start with clear business goals."
Amit Thapliyal, VP - Marketing, Altudo | MVP - Strategy, Sitecore

Amit Thapliyal

VP - Marketing, Altudo | MVP - Strategy, Sitecore

Amit leads the brand restructuring & revamp at Altudo. He helps Altudo create 1:1 personalized experiences & curated engagement analytics- that drive revenue for their clients. He has over a decade of expertise in enabling Digital Transformations, Brand Management, Product/SaaS Marketing, and set up Demand Gen engines, Go-to-Market strategies - across various industries.

Technologies Used

This is what we use to make it work

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With a focus on Digital Strategy and Customer Experience, we create custom-fit solutions that align with our clients' unique business objectives. Partner with us to enhance business performance and drive impactful results.  

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