Service

Market IQ

Get the most out of your marketing efforts with our comprehensive full-brain analytics and audit system.
Consolidate scattered data sources into a single tailor-made platform, analyzes your marketing efforts against the competition, and create a continuous stream of actionable insights and recommendations to help you extract the most out of your marketing dollars with Altudo’s Market IQ.
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Why Choose Us

In addition to these services, we will help you align and amplify your marketing stack, allowing you to coordinate multi-brand and multi-site strategies, often from your existing platform. We build channel-agnostic, trackable, and adaptable methods for continuous campaign tuning, giving you a single view of the customers and collate marketing analytics from across channels into a single view.

One of the key differentiators that sets us apart is our narrative-focused approach to marketing. We understand that in today's crowded digital landscape, it's not enough to just drive short-term results, you need to build a resilient brand for tomorrow. That's why we take a holistic approach to not just driving traffic and conversions, but also building a narrative that sets you apart from the competition and resonates with your target audience.

Don't leave your online success to chance. Partner with Altudo and see real results for your business. Contact us today to schedule a consultation and learn how we can help take your online business to the next level! Approach your marketing with a sense of certainty and clarity and build a resilient brand for the future with Altudo.

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Our Approach to Market IQ

Holistic analysis
Get a comprehensive view of your marketing strategy all in one place, with insights and recommendations to optimize your efforts.
Company audit
Understand how your brand stacks up against the competition and identify areas for improvement to gain a competitive edge.
Content analysis
Identify gaps and opportunities in your content strategy to enhance engagement and drive conversions.
Consumer insights
Gain a deeper understanding of your audience to improve targeting and personalize your messaging.
Channel evaluation
Get a thorough analysis of your search, digital, and social channels to optimize your efforts and stretch your marketing dollars further.
Competition audit
Identify the strengths and weaknesses of your key competitors and leverage those insights to stay ahead of the game.

Our Services

1

Intelligence Dashboard

A tailor-made, easy-to-comprehend dashboard that aggregates data from different market research tools and disparate sources to help you visualize data in insights in a single place.
2

Comprehensive Market Analysis

Our Market IQ Audit comprehensively analyzes your marketing efforts and your competitors' digital marketing presence. 
3

Data-Driven Insights

By identifying gaps and opportunities in your digital marketing strategy, our solution helps you make data-driven decisions to maximize your marketing effectiveness and achieve your goals.
4

Actionable Recommendations

Our Market IQ Audit delivers actionable recommendations that can help you optimize your marketing strategies and improve your ROI.
5

Holistic Approach

We analyze various vantage points, including company positioning, content strategy, consumer insights, channel performance, and competition analysis, all in one holistic audit.
6

Expertise

Our team of experts has years of experience in the field and is committed to helping you succeed.
7

ustomized Solutions

We understand that each client has unique needs, and we offer customized solutions to meet those needs.
8

Increased Efficiency

With our Market IQ audit readout, you can streamline your marketing efforts and maximize your resources.
9

Competitive Advantage

We help you gain a competitive advantage by analyzing your competitors' digital marketing presence.

Publications
& Thought Leadership

Publication
Full-Funnel Marketing: The Path to Driving Sustainable Success for DTC brands
This blog outlines the various aspects of one of the most effective DTC marketing strategies.
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A Performance Marketing Framework for Law firms
Learn how Performance Marketing can help law firms overcome post-pandemic challenges with a 6-step framework for digital marketing success.
a-performance-marketing-framework-for-law-firms
Publication
Engaging with B2B Buyer: The Importance of Brand Narratives in B2B Marketing
This blog initiates a discussion on the importance of understanding nuanced consumer behaviors for organizations in the B2B market and adapting their marketing strategies accordingly to create meaningful customer relationships and scalable growth.
Brand Narratives in B2B Marketing