Legal Services

Dentons Transforms Global Digital Experiences, Driving 50%+ Higher Client Engagement

Discover how a global law firm modernized its digital ecosystem to deliver faster experiences, stronger engagement, and measurable ROI

Client Overview

Dentons is one of the world’s largest law firms with a global presence across 70+ countries, serving clients with diversified legal needs and delivering authoritative insights, services, and expertise worldwide.

Results Achieved

71%

Lower Bounce Rate

Improved site performance, navigation, and user experience kept visitors engaged longer and reduced exits across key digital touchpoints.

50%

Higher Client Engagement

Optimized content architecture, multilingual experiences, and intuitive navigation drove stronger engagement across global audiences.

30%

Lower Platform Costs

Modernized the Sitecore architecture and streamlined the codebase to reduce maintenance costs and ongoing operational overhead.

Challenges Faced by Dentons

Dentons’ legacy Sitecore v6.6 implementation struggled to support the firm’s global scale and digital engagement goals. The platform faced performance issues, slow publishing processes, and limited multilingual capability, undermining CX for international audiences. Outdated architecture and code redundancies made it costly to maintain and difficult to modernize, slowing turnaround on new content, subsites, and localized experiences.

With tens of thousands of pages and 200+ microsites serving diverse regions and languages, Dentons needed a scalable, high-performance foundation that could reduce technical debt, accelerate delivery, and support personalized engagement at scale.

Solutions Offered by Altudo

01
Migrated to Sitecore 8.2 on Azure IaaS
Upgraded from Sitecore v6.6 to 8.2 and rehosted on Azure Infrastructure-as-a-Service to support greater scalability, faster performance, and reduced maintenance overhead.
02
Built a Reusable, Scalable Architecture
Designed a reusable backend framework and eliminated redundant code to accelerate development, simplify site management, and support consistent experiences across 200+ microsites and global regions.
03
Enhanced Global Search, Navigation, and Accessibility
Optimized search functionality, intuitive navigation, and AA-level accessibility standards to help users discover relevant legal content more efficiently. These enhancements contributed to a 21% increase in pages per session, stronger user engagement, and improved overall site usability.
04
Enabled Multilingual Experiences at Scale
Implemented multilingual capabilities across nine languages and streamlined content delivery for regional microsites, expanding the firm's global reach and contributing to a 22% increase in social traffic.
05
Optimized Content Delivery and Publishing
Rebuilt 18 custom pipelines to streamline publishing workflows and improve platform performance, enabling faster content delivery while creating more effective user journeys that contributed to a 20% boost in conversion rates.